Take-Two CEO Strauss Zelnick recently spoke at the iicon conference, addressing the pricing of Grand Theft Auto 6 and the possibility of more L.A. Noire games.
Zelnick hinted that the game's price will be reasonable, stating that 'consumers pay for the value that you bring to them, and our job is to charge way way way less of the value delivery.'
He also mentioned that game pricing has gotten cheaper over the years, despite inflation in the wider economy.
Zelnick expressed his focus on delivering a fantastic experience for Grand Theft Auto 6, rather than worrying about its performance.
In regards to L.A. Noire, Zelnick gave a slim hope for a potential sequel, stating that the teams are 'always looking at what we have and we're always thinking about it.'